DLT is looking for a dynamic, proactive, and proven leader to join the Corporate Marketing team as Manager, Brand & Marketing Communications. This role will work in close partnership with both the Campaign Management and Marketing Operations team and will report into the Director of Marketing.
This strategic role must work well across the marketing team and other groups to support the DLT brand and client co-marketing objectives. This position oversees the PR/Social Media, Digital Design/Content functions for DLT, as well as Brand Management and Marketing Communications.
This person will own internal/external communications, public and media relations, press releases, social strategy, editorial opportunities, award submissions, content management, and corporate wide awareness programs around our contract vehicle portfolio, 6 strategic tech domains, and 5 core value services.
This position is responsible for developing and executing a clearly defined marketing and demand generation strategy in a manner that supports consistent business growth and is aligned with the overall corporate direction.
This role will help manage a portfolio of marketing programs designed to create awareness, increase relevance, and drive profitability across key DLT business areas, including:
The ideal candidate will have a deep understanding of technology and business challenges facing government agencies, and able to produce and promote marketing content (social media, eBooks, webinar series, blogs, case studies, landing pages, videos, etc) to support DLT’s marketing initiatives. He/she must have experience in customer segmentation, persona development, and campaign management to build an overarching content strategy to strengthen DLT's position in the Public Sector marketplace. As a strategic member of the Marketing Leadership team, candidates must have strong verbal and written communication skills and be comfortable presenting to executive leadership.
The Manager, Brand & Marketing Communications will be focused across three key areas of the DLT Marketing Department; Brand Management, Content Development, and Shared Services Support.